The days of baking a pie or loaf of bread for your open house are gone. That was a gimmick used to entice buyers to fall for home. A little tidying up, a familiar smell, and presto…the house was sold! Not anymore…
Today, buyers shop online for their ideal home and they expect instant gratification. They don’t want to have to ‘deal with’ the previous owner’s style, neglect, or problems. The home seller’s best friend should be a home stager, who will guide them in what today’s buyer is expecting and it all begins with the consultation.
During our consultation (before the house is ready to be staged) I will recommend to the homeowner, things to do in order to sell their home quickly and for more money. Here are the 10 most common To-Dos:
#1 – CLEAN, Clean, clean! Buyers will be looking through your cupboards, closets, out your windows, at carpets, floors, ceiling fans, light switches, lights, counters, furniture, appliances inside and out. You get my drift…every nook and cranny! All surfaces must be able to pass the white glove test. Make sure that there are no cobwebs at ceiling level. Bathrooms and kitchen must be spotless.
#2 – Declutter. Any items that do not enhance the sale of the home must be removed. I have rental accessories to accent the rooms.
#3 – De-personalize. Please remove all family photos, diplomas, bills, jewelry, etc. These items cause a distraction to the buyer. Remember, they are buying the home to make their own memories.
#4 – Less is more. I will suggest removal of excess furniture or repurposing it elsewhere. We want to create a good traffic flow…not a road block.
#5 – Refresh the walls with a neutral paint colour. I can help with paint colour selection. Touch-up dings/paint/trim at the very least. Remove any wallpaper but if it must stay, make sure that edges are sealed. Buyers will notice!
#6 – No odours in the house please. This includes smoking, pets, strong cooking smells. If buyers smell something foreign to them, they will bolt. You can air out any odours prior to the open house or rent an air cleaning machine.
#7 – Fibres absorb odours. Replace old, worn-out, or stained carpeting. Shampoo if it’s newer but this may cause wall-to-wall carpeting to ripple and thus require stretching. Remove dark and heavy drapes.
#8 – Fresh bedding and towels…preferably new and white.
#9 – Make minor repairs. Buyers will notice imperfections, when looking at trim, opening doors, walking on floors, turning on lights etc.
#10 – The Exterior. Place blue boxes and garbage bins in garage. Weed or (at least) remove dandelion heads from lawns. Cut the grass, rake leaves, trim bushes, etc. Power wash outdoor furniture, deck/patio, driveway. Repaint the front door?
Bonus Tip – Moving is a stressful time and I don’t envy you but if possible, take some time away while the home is being shown. You’ve invested a lot of time and money in getting it ready for the market. Professional styling has made it magazine worthy. Why stress over having to constantly clean up and be ready to leave on short notice. Take a mini vacation if you can. You’ve worked hard and will be rewarded for it.
A home staging consultation with Groovy Chick Redesign and Home Staging is worth every penny. Any additional service will deliver as much as a 1,000% return on investment.